Research in Business Studies

What is research?

Research is a general term which covers all kinds of studies designed to find responses to related questions with systematic and scientific approach.There are many type of research,and two of it are scientific research and business research.

Scientific research is systematic,controlled,empirical,and critical investigation of hypothetical propositions about the presumed relations among phenomena (Davis, 2005).

Business Research is systematic,controlled,empirical,and critical investigation of phenomena of interest to managerial decision makers (Davis, 2005).

The problem with the scientific research,it does not include decision making problems and just focusing on particular type of investigation,and study most on phenomena relations.Scientific business research is characterized in testing relation between phenomena and managerial decision makers.Thus,business research is not a random process but rather specific investigation on making decision by most of organization compare to scientific research that focus on phenomena.

Two main approaches in research is namely qualitative and quantitative.Qualitative approach focusing on gathering on human experience on the topic and whereas the quantitative mean to gather data in form of statistical numbering and this both qualitative and quantitative data in the end will be “cross” to show the relation between numbers and amount of experience.

REFERENCE:

1.Davis, D. (2005). Business Research For Decision Making. USA: Thomson.

2. Anonymous(2009). What is research?. Alzheimer Europe. Retrieved March 14, 2012, from 
http://www.alzheimer-europe.org/Research/Understanding-dementia-research/Participating-in-research/What-is-research.